Top 5 Film & Television Apps in Mexico Q4 2023: Unified Platform Performance

In Q4 2023, the performance of the top 5 Film & Television apps on a unified platform in Mexico highlighted distinct trends in downloads, revenue, and weekly active users. According to Sensor Tower data, here’s a closer look at how these apps fared:

ViX: TV, Fútbol y Noticias saw its weekly revenue peak at around $413K in the week of November 20, before dipping to approximately $234K by the end of December. Downloads fluctuated throughout the quarter, starting at 391K and ending at 208K. Weekly active users showed a similar declining trend, beginning at 1.43M and dropping to 879K by the last week of December.

Netflix experienced a steady increase in weekly active users, reaching approximately 11.3M by the end of December. Downloads also surged, peaking at around 319K in the final week. Revenue remained relatively stable, with minor fluctuations, concluding the quarter at about $40K.

For Pluto TV: Watch & Stream Live, downloads peaked significantly at 582K in late November before stabilizing around 137K by the end of the quarter. Weekly active users saw a sharp rise to 1.55M in the same period, later settling at 751K.

Disney+ demonstrated robust revenue growth, peaking at approximately $677K in mid-December. Downloads showed a fluctuating trend, starting at 155K and finishing at 187K. Weekly active users peaked at around 2.36M in late October but ended the quarter at 2.03M.

HBO Max: Stream TV & Movies maintained a relatively steady revenue stream, peaking at about $565K in early November and ending the quarter at approximately $539K. Downloads showed an upward trend mid-quarter, reaching 242K in late November, while weekly active users peaked at around 1.51M in the same period.

These insights, sourced from Sensor Tower, provide a comprehensive look at the trends and performance of the top Film & Television apps in Mexico during Q4 2023. For more detailed analytics and insights, visit Sensor Tower.